top of page
Our Blog
Search


How to Maintain Creative Control in Google’s Fully Automated Performance Max Campaigns
For fast paced city of business Mumbai, where the time cost and speed makes a whole lot difference in every click counts so does in competition there ad automation is revolution as well as challenge. Welcome to the "Black Box" EraWe are officially in the black box era, where Google’s AI is at the helm of your account deciding who sees your ad, and what exactly they see, what headline, etc. Performance max campaigns (PMax) are key to this evolution. For a lot of brand managers
Keshav Bhanu
3 days ago4 min read
bottom of page
